Lot 236:
1980 Benchmark Bourbon Peacemaker Frontier Model .45 Cal. 1873 Replica Shadow Box Advertising Display
Sold for: $55
Description
A vintage promotional shadow box advertising display for Benchmark Sour Mash Premium Bourbon, produced in 1980. The display features a metallic-finish non-firing model of a Peacemaker Frontier revolver with textured grips, mounted against a red felt background. The assembly is housed within a wooden frame under glass. A black plaque with gold-tone lettering is mounted in the lower right, reading: PEACEMAKER FRONTIER / MODEL .45 CAL.-1873 / From the Collection of / BENCHMARK / SOUR MASH PREMIUM BOURBON. A circular white sticker featuring a six-pointed sheriff’s star and the words Stickem UP! is affixed to the exterior lower left corner of the glass. The reverse fiberboard backing includes printed text: FORM NUMBER OAB-106-01/06 / COPYRIGHT 1980. DESIGNED AND PRODUCED BY / EMBOSOGRAPH DISPLAY MFG. CO., Chicago 60611 / FOR / BENCHMARK KENTUCKY STRAIGHT BOURBON WHISKEY / OLD BENCHMARK DISTILLING CO. / Louisville, Ky. 86 Proof. A handwritten number 19.74 is present on the upper right corner of the reverse. The frame is equipped with a metal sawtooth hanger for wall mounting.
Condition report:
The display is in good vintage condition. There is a prominent area of white residue or staining located on the upper right interior or exterior of the glass. The wooden frame shows minor shelf wear, light scuffing, and dust accumulation. The Stickem UP! sticker exhibits age-related yellowing and slight edge wear.
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