Lot 280:
Vintage Budweiser Advertising Sign Featuring Clydesdale Hitch
Sold for: $45
Description
A vintage framed promotional sign produced by Anheuser-Busch, Inc. of St. Louis, Missouri. The lithographed print is divided into two primary horizontal registers. The upper section features the classic red, white, and blue Budweiser bow-tie label design, including the brand heritage narrative and a central circular crest with an AB monogram, eagle, and the names of five continents: Australia, Europe, Africa, Asia, and America. The lower section contains a full-color photograph of an eight-horse Clydesdale hitch pulling a traditional red beer wagon through a brick-pillared gateway, likely at Grant’s Farm. The central composition is bordered by vertical red panels printed with the word GENUINE in white serif lettering. In the lower right corner of the photograph, the text ANHEUSER-BUSCH, INC. • ST. LOUIS is visible. The print is housed behind glass in a molded wood frame with a stained finish. The reverse features a composite board backing secured by metal glazing points and a horizontal hanging wire.
Condition report:
The item appears in good vintage condition. The lithograph retains vibrant color saturation with no significant fading, foxing, or water damage visible under the glass. The glass is clear and free of cracks. The wood frame shows minor surface scuffs, light scratches, and edge wear consistent with age and previous display. The backing board and hanging wire are intact and secure.
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